Farm Direct Minnesota
Vendor
Farm Direct Minnesota- A Facebook Page To Connect Farmers And People. Started May 2020.
Currently we are 100,000 plus folks on our FB group and grow as many as 1000 a month!!! I have two moderators to help me with the volume of people coming on to the FB group.
The website and map includes: Farmers, Ranchers CSA Farms, Farmers Markets, and Cottage Food Producers, Butchers and more. The website map has as many as 10,000 views per month. Here are a few benefits and ideas that could be leveraged for farmers using this platform:
Targeted Marketing: The large Facebook group allows for highly targeted marketing to local consumers, helping farmers find new customers who are already interested in local and direct farm products.
Affordability: $50 per year is minimal compared to traditional advertising or distribution costs, and for farmers, it can be an easy way to get in front of people without a significant financial investment.
Consistent Exposure: With 10,000 website views each month, members can consistently showcase their offerings, making it easier to stay top-of-mind for potential buyers.
Community Engagement: The Facebook group provides an opportunity to engage directly with customers, gather feedback, and build a loyal customer base.
Networking: Farmers can also network with other local producers, creating collaborative opportunities or bulk selling, which could help maximize their exposure and profitability.
I had a wonderful designer Katie Kovatovich of KKAdvertising.com reach out out to me and do an amazing logo based on some of my ideas. The website went up June 3rd 2020.
Of course, I could not do this without the support of my husband, Oskar Granquist; Oskar works in infrastructure and economic development. Farm Direct Minnesota restoring my faith in humanity.
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