BeachBu Jewelry

BeachBu specializes in the meticulous handcrafting of hypoallergenic jewelry and accessories for both women and men. Our primary focus lies in the creation of fashion-forward designs using only top-tier metals and gemstones, ensuring not only the utmost quality but also the safety of those with sensitive skin. Our product offerings encompass both timeless classics and fashionable contemporary pieces, all of which remain affordable. Our mission is to provide high-quality fashion jewelry that transcends fleeting trends, offering longevity and enduring beauty. In our pursuit of accessible luxury, we firmly believe that exorbitant spending on fine jewelry should not be a prerequisite for durability. Moreover, we embrace customization requests from our valued customers and extend our commitment to satisfaction through our lifetime guarantee, which encompasses free repairs and replacements.

BeachBu is 100% handcrafted by Meredith Atwell in St. Petersburg, FL.

Our creations are made primarily with 14k gold fill, sterling silver, gold vermeil, stainless steel and brass. We recycle our scrap metals plus all of our gemstones and crystals are sourced by miners and suppliers who practice fair trade and sustainability, as well as ethical mining and employment practices where they pay and treat their employees well.

Our jewelry is never mass produced, and all online orders are made to order, significantly reducing waste, while any designs created for events that do not sell over an extended period of time, will be taken apart and will recycle all parts to use in new designs. We prioritize small independent suppliers throughout the USA for approx. 75-80% of our sourced materials and parts, while the remaining percent comes from global suppliers.