Mindful Secrets

Mindful Secrets is a Sacramento-based, small-batch skincare and wellness brand founded by Kimberly Frazier. What began as a mother’s mission to soothe her son’s eczema and sensitive skin has grown into a purpose-driven business focused on clean, effective, and thoughtfully formulated products for the entire family.

We specialize in handcrafted body butters, herbal facial masks, African black soap blends, body oils, scrubs, lip care, and seasonal wellness products made with natural ingredients such as shea butter, sea moss, aloe vera, botanical oils, clays, and plant-based extracts. Each product is formulated in small batches to ensure quality, freshness, and transparency.

Mindful Secrets is committed to promoting self-care, skin education, and confidence within our community. In addition to selling products,

Our mission is simple: when beauty is a secret, it should be a mindful one.